CASE STUDY

DirecTV Holiday Bowl

Moving to a new facility can be a daunting task for any major sporting event, no matter the size and scope. After a couple of years hosting the Holiday Bowl at Petco Park, the San Diego Bowl Game Association called on our team to prepare a cohesive theme and brand identity that seamlessly integrates the Holiday Bowl into its new home at Snapdragon Stadium.

 

Our team designed animations and engaging content for the LED video boards and numerous ribbon boards throughout the stadium. Additionally, we provided game-day presentation support to maximize the stadium’s technology and create an unforgettable atmosphere for fans.