As one of the few men’s and women’s basketball tournaments to have taken place in 2020, prior to the global pandemic halting sporting events around the world, Venue Edge developed and created new in-arena signage around the Thomas & Mack Center (permanent home to the UNLV Runnin’ Rebels). As the conference looked to capitalize on a new and enhanced brand, the VE team carefully developed an arena look and style to match the iconic city of Las Vegas.
Venue Edge continues its partnership with
the Mountain West
Venue Edge worked with the Mountain West to create a terrific experience for all student-athletes competing inside the venue and for fans following the tournament games over digital and social channels as spectators are not allowed to attend this year’s championships. The VE team updated video highlights, LED video boards and provided additional support to the conference. One of the few NCAA Division I conferences able to host a complete basketball tournament in 2020, the Mountain West, in partnership with Venue Edge, introduced a newly re-branded design and style featuring the city of Las Vegas in and around the arena.