WINTER PARK, Fla. – Venue Edge (VE) is proud to announce a new partnership with the Radiance Technologies Independence Bowl. For the nation’s eleventh oldest bowl game, the time to enhance the fan experience as well as re-energizing the in-venue look and style were timely.
“We are very excited to work with David and the Venue Edge team. In just the early stages, they have already proven to be great partners,” said Radiance Technologies Independence Bowl Executive Director Missy Setters. “The fan experience, not only in Independence Stadium on game day but throughout bowl week, is such an important part of what we do, and Venue Edge will help us in our goal of making the fan experience more enjoyable, interactive and memorable for all fans of the Radiance Technologies Independence Bowl.”
The partnership will see the VE team serve as a creative and technical partner for all in-venue graphics, animations, scripting, activations and content. Venue Edge will work closely with the internal team to create an unique experience that showcases the look and style of Shreveport, La., and the region for players, coaches and fans.
This year’s matchup, taking place on Friday, December 23 at 3 pm ET/2 pm CT, will pit an American Athletic Conference opponent versus Army West Point.
“We’re looking forward to our partnership with the Independence Bowl,” said Venue Edge Founder David Saphirstein. “We’re excited to create an outstanding experience for student-athletes, coaches and fans in Shreveport.”
About Venue Edge
Venue Edge, founded by former ESPN Creative Director David Saphirstein, develops exciting and innovative fan experiences utilizing the latest technology elements in arenas and stadiums that fans can expect at home. From planning and scripting to sponsor activations and execution, the company creates and manages the entire game presentation program for its partners. Simply put, Venue Edge helps get your fans off the couch and in your facility.
About the Independence Bowl
Established in 1976, the Radiance Technologies Independence Bowl™ is the nation’s 11th-oldest bowl game, and the 46th edition will be played on Friday, December 23, 2022. The Independence Bowl Foundation announced a one-year extension with Radiance Technologies – ensuring they will be the title sponsor through 2025. The bowl’s conference and team agreements, as well as the television agreement, also run through the 2025 season. Army West Point and BYU are slated to match up against a rotation of the Pac-12 Conference, American Athletic Conference and Conference USA, and will be televised on an ESPN network.